Operated by: ADZ Media Group Limited
Registered address: 4C/135 Broadway, Newmarket, Auckland 1023, New Zealand
Contact: [email protected]
Last updated: July 2026
Governing law: New Zealand Privacy Act 2020
ADZ (adz.nz) is operated by ADZ Media Group Limited, a company registered in New Zealand. This Privacy Policy explains what personal information we collect, why we collect it, how we use it, and your rights in relation to it.
By using adz.nz, you agree to the collection and use of information as described in this policy. We are committed to handling your personal information in accordance with the New Zealand Privacy Act 2020.
ADZ is a programmatic yield platform connecting publishers to premium AD Demand, header bidding technology, and full-service AD Operations.
The data controller for information collected through adz.nz is:
ADZ Media Group Limited
4C/135 Broadway, Newmarket, Auckland 1023, New Zealand
2.1 Information you provide directly
When you submit a publisher application, contact us, or enquire about our services, we may collect:
Full name
Email address
Website or app URL
Monthly traffic figures and current AD Setup details
Application type (publisher, joint partnership, or acquisition enquiry)
Any additional information you choose to include in your message
2.2 Information collected automatically
When you visit adz.nz, we automatically collect certain technical information through analytics tools, including:
Pages visited and time spent on each page
Browser type, operating system, and device type
IP address (anonymised where possible)
Referring website or search query
Interaction data (clicks, scroll depth)
2.3 Publisher account data
If you become an ADZ publisher partner, we collect and process AD Performance data associated with your inventory, including impressions, eCPM, fill rate, revenue figures, and traffic quality metrics. This data is used to manage and optimise your AD Operations under our service agreement.
We collect and use personal information for the following purposes:
Purpose
Details
Publisher application review
To assess your site or app for eligibility and respond to your application
Service delivery
To set up, manage, and optimise your Programmatic AD Operations as an ADZ publisher partner
Communication
To respond to enquiries, send onboarding information, and provide operational updates
Performance reporting
To provide you with real-time and periodic reports on your AD Revenue and inventory performance
Website analytics
To understand how visitors use adz.nz and improve the site experience
Legal compliance
To meet obligations under New Zealand law and applicable regulations
Security and fraud prevention
To detect and prevent invalid traffic, policy violations, and unauthorised access
We use the following third-party tools to help us understand how visitors use adz.nz and to improve our website:
4.1 Google Analytics
We use Google Analytics to collect anonymised data about website traffic and user behaviour. Data collected includes page views, session duration, device type, and geographic location at an aggregated level. Google Analytics data is processed by Google LLC in accordance with their privacy policy.
Data collected: anonymised traffic and behaviour data
Opt-out: tools.google.com/dlpage/gaoptout
Google Privacy Policy: policies.google.com/privacy
4.2 Google Tag Manager
We use Google Tag Manager to manage and deploy tracking scripts on adz.nz. GTM itself does not collect personal data — it acts as a container for the tools listed in this section.
4.3 Additional analytics tools
We may use additional analytics or session recording tools from time to time. These will be disclosed in this policy when introduced. All such tools are selected for compliance with applicable privacy laws and configured to minimise collection of personally identifiable information.
adz.nz uses cookies — small text files stored on your browser — to support analytics and improve site functionality.
Cookie type
Tool
Purpose
Analytics
Google Analytics
Anonymised traffic and usage data to understand site performance
Tag management
Google Tag Manager
Manages and deploys tracking scripts; does not collect data directly
Functional
Session cookies
Maintain basic site functionality during your visit
You can control or disable cookies through your browser settings. Disabling analytics cookies will not affect your ability to use adz.nz, but may limit our ability to improve the site experience.
We do not sell your personal information. We may share information in the following limited circumstances:
6.1 Service providers
We work with trusted third-party service providers who assist in operating adz.nz and delivering our services (for example, analytics platforms, email tools, and CRM systems). These providers are contractually required to handle your information securely and only for the purposes we specify.
6.2 AD Operations
As part of delivering programmatic yield services to publisher partners, AD Performance data is shared with our demand-side partners and programmatic demand sources in the ordinary course of AD Operations. This data relates to inventory performance and does not include your personal contact details.
6.3 Legal obligations
We may disclose personal information where required to do so by law, court order, or regulatory requirement, or where necessary to protect the rights, property, or safety of ADZ, our partners, or the public.
6.4 Business transfers
If ADZ Media Group Limited is involved in a merger, acquisition, or sale of assets, personal information may be transferred as part of that transaction. We will notify you via email or prominent notice on adz.nz if this occurs.
ADZ is operated by ADZ Media Group Limited, based in New Zealand. Our team operates across Auckland, Denver, and Beijing. Data collected through adz.nz may be processed in New Zealand, the United States, or other countries where our team members and service providers are located.
Where personal information is transferred outside New Zealand, we take reasonable steps to ensure it receives a comparable level of protection to that required under the New Zealand Privacy Act 2020.
We retain personal information only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable law.
Data type
Retention period
Publisher application data
2 years from date of application, unless a partnership is formed
Active publisher partner data
Duration of the partnership plus 3 years following termination
AD Performance and Revenue Data
7 years, to meet financial record-keeping obligations
Website analytics data
26 months (Google Analytics default), then aggregated or deleted
General enquiry data
12 months from last contact, unless an ongoing relationship develops
Under the New Zealand Privacy Act 2020, you have the following rights in relation to your personal information:
Access — request a copy of the personal information we hold about you
Correction — request that we correct inaccurate or incomplete information
Deletion — request that we delete your information, subject to any legal retention obligations
Objection — object to the use of your information for direct marketing purposes
Withdrawal of consent — withdraw any consent you have previously given
To exercise any of these rights, contact us at [email protected]. We will respond within 20 working days, as required under the New Zealand Privacy Act 2020.
If you are not satisfied with our response, you have the right to make a complaint to the New Zealand Privacy Commissioner at privacy.org.nz.
We take reasonable technical and organisational measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. These include:
Secure data storage with access controls limited to authorised personnel
Encrypted transmission of data where applicable
Regular review of access permissions and security practices
No method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.
adz.nz is a business-to-business platform intended for use by adults operating websites, applications, and content platforms. We do not knowingly collect personal information from individuals under the age of 18. If you believe we have inadvertently collected information from a minor, please contact us at [email protected] and we will promptly delete it.
adz.nz may contain links to external websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any external sites you visit.
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or the services we offer. The date at the top of this page reflects the most recent revision.
We will notify active publisher partners of material changes by email. For all other users, continued use of adz.nz following any update constitutes acceptance of the revised policy.
For any questions, requests, or concerns about this Privacy Policy or our data practices, please contact:
Company
ADZ Media Group Limited
Trading as
ADZ · adz.nz
Address
4C/135 Broadway, Newmarket, Auckland 1023, New Zealand
General enquiries
Publisher matters
Privacy-specific requests
[email protected] (Subject: Privacy Request)
© 2026 ADZ Media Group Limited. All rights reserved. · adz.nz
This Privacy Policy is governed by the laws of New Zealand.